Add "Everything Else" with Google Wallet
With the help of LLMs, Wallet can turn any photo into a pass that you can store and use in Wallet. This feature is the first of its kind for a digital wallet on any OS.
Role
As the sole lead content designer on the project, I had several responsibilities throughout the feature lifecycle from development to launch. I was responsible for defining the nomenclature of the feature, establishing new content patterns for onboarding & adding, and developing pass categories, labels, and fields.
Goal
Make adding a pass with a photo easy and quick with a short add flow and minimal legal terms to agree to.
How Might We
Research LLM prompt writing techniques for similar scanners in the industry (spoiler: this is not a well-defined product area yet).
Write a simple LLM prompt to get a high quality output (pass) with the majority of fields pre-filled so the user doesn’t have to do anything manually.
Use language that prioritizes understanding over trends.
Adhere to legal sensitivity around processing a photo using LLMs - or AI - while still being fully transparent to users about how the feature works.
Define best practices and nomenclature for passes created by the user with the help of AI.
Strategy & approach
Given legal sensitivity around AI, there were several requirements that resulted in an add flow bloated with legal jargon and barriers.
I proposed an alternative solution that bundled all of our legal requirements into a single consent moment at the beginning of the flow and worked closely with legal to approve it. This resulted in a reduction in steps in the add flow and an easy to understand consent moment up front.
The single consent moment is still used in the product today as an entry point for several other add pass flows.